Instagram Marketing

Pisces
3 min readApr 24, 2021

Are you looking for tips to promote your business?

If yes, let's dive into the article because here I will tell you some of the best strategies for marketing through Instagram.

Instagram is one of the most famous social networking platforms where billions of people connect. Some of them share photos and videos to keep their followers updated while others use this platform to create and market products.

Well, increase screen time is no doubt hazardous for us, but still, most of us check our Instagram account almost 60 times a day.

There is something addictive and interesting that we cannot spend an hour without checking the stories of our friends. This addiction of users is the reason why Instagram is one of the biggest marketing platforms.

So, what do you think; every business gets success over there?

The answer is no because there are few Instagram marketing strategies one must follow to promote his business.

Powerful tips for Instagram marketing

· Make your business account:

This is something not everyone knows. You have to build a business account on Instagram, your personal account will not give you access to all tools you need for promoting your product.

The business profile will give you the feature of Instagram ads, Instagram insights, and many more. This is one of the best Instagram marketing strategies for small businesses.

· Run a bonus entry contest:

Bonus entry contests will reward your followers with an award and thus increase your social followers that are essential for growing the business.

The Instagram contest is one of the Instagram marketing strategies to gain more followers. People will fill their entry in the contest along with tagging their friends. This will promote your business.

You can offer a bonus entry to the people who tag their friends. In this way, more eyes will be towards your products.

· Give discounts to customers:

Offering discounts to customers works particularly well for every business. Make sure people follow your account and then offer approximately 10 percent discounts to them. This will increase traffic and will definitely promote your product.

· Post original and unique photos:

Customers always want to know something unique about your product. Amazing photography and attractive caption act as glue for customer’s eyes and increase your followers. Make sure to show the original product with outstanding features and price tags.

· Make product reviews visible to the public:

To gain customer’s confidence, show them the reviews of your products. When your followers knew that your products are awesome they will definitely try one. Testimonials always attract the audience and increase brand promotion.

Conclusion

No doubt, marketing on Instagram is tricky, but I’m certain the above five Instagram marketing strategies will help you to get success in your business.

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